Yu Chen

Yu Chen is the founder of Dawn Creative, a creative studio focused on visual communication concept design. He is a member of UXIC and a special lecturer of the Wuhan City. He has won more than 20 international design awards, including prestigious A Design Award in Italy, Pentawards in the Uk, Muse Design Award and IDA Design Award in the US, the Asia Design Prize in Korea, and the world's first Nxt-Gen Pentawards. His works have been reported by more than a thousand media. Ergen, a famous Chinese short video media, made a special documentary for him, the Temperature of Design". Many of his works have been collected by famous publishers such as Taschen in Germany and published worldwide. His works are widely recognized by the Chinese design community. He recorded the JSTV variety show "OPEN" last year and was invited by Chinese star Minghao Huang to be a special designer. He has cooperated with Mangospy, WCG, HBUT, Easyfairs, JSTV, WUTV, and so on.
Poster Design by Yu Chen

Reggae Music Poster Design by Yu Chen Reggae music has been enjoying a good reputation in the world with its unique style of music. Reggae music is not just a style, but a soul.Through the classic elements of reggae music and its three representative colors of red, yellow and green, the designer shows the unique style and impact of reggae music to people.

Poster Design by Yu Chen

Characters Poster Design by Yu Chen With the rapid development of industrialization, air pollution has become a very serious social problem, which needs people to pay attention to. Chinese characters are cultural treasure inherited for 5000 years, but what if beautiful Chinese characters are also polluted by the atmosphere?The poster selected Chinese characters related to the air, and the haze formed the shapes of these characters, making the beautiful Chinese characters seem specious.

Album Design by Yu Chen

True Colors Album Design by Yu Chen Based on the theme of the album, the designer made a breakthrough in the use of gradient color and black and white color matching, which makes the whole picture vivid and interesting. The overall design is very strong sense of form, combined with the theme of people looking for their own true colors. Everyone is an independent self and has their own true colors.

Brand Promotion  by Yu Chen

Project Yellow Brand Promotion by Yu Chen Project Yellow is a comprehensive art Project that constructs the visual concept of Everything is Yellow. According to the key vision, large outdoor displays will be made in various cities, and a series of cultural and creative derivatives will be produced at the same time. As a visual IP, Project Yellow has a compelling visual image and energetic color scheme to form a unified key vision, which makes people unforgettable. Suitable for large-scale online and offline promotion, and the output of visual derivatives, it is a unique design project.

Visual IP Design by Yu Chen

Project Yellow Visual IP Design by Yu Chen Project Yellow is a comprehensive art Project that constructs the visual concept of Everything is Yellow. According to the key vision, large outdoor displays will be made in various cities, and a series of cultural and creative derivatives will be produced at the same time. As a visual IP, Project Yellow has a compelling visual image and energetic color scheme to form a unified key vision, which makes people unforgettable. Suitable for large-scale online and offline promotion, and the output of visual derivatives, it is a unique design project.

Anti-poverty Social Design by Yu Chen

Let Parents Stay Anti-poverty Social Design by Yu Chen Jinling Village is a poverty-stricken village with More than 2,000 “left-behind” children. When the designer got there, he was surprised to find that all the local people had mastered certain Han Embroidery skills, but their product not sell well because of the old fashion style. So he help revive the local Han Embroidery culture. In addition to two years of commercial operations, he have recently created a modern typeface, on a trial basis, by extracting the transitional elements in Han Embroidery to pass down the craft in a modern language practically.

Visual Diary by Yu Chen

Wuhan Diary Visual Diary by Yu Chen The Chinese people's concept of nature and world outlook are all firmly based on our land. The designer used programming to present a series of case studies on terrain-based visual languages and collected public opinions during the pandemic period. He used the color and density of rolling mountains to present the social environment and my emotions while under the pandemic situation, which creates a visual diary.

Contact Info

Yu Chen

Yu Chen is IDC member since 2019, with 14211 IDC rating.
 
 
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